This a a great example of how to use Google to improve product offerings. Maybe this will give you the next great idea. Check out the video site for future reference.
We're always amazed by the innovative ways businesses use Google Maps to improve their product offering, whether it's creating heat maps to help users visualize home price trends or enabling them to search for that all-important coffee shop near their hotel. News sites are no exception; for example, KPBS and the Los Angeles Times used Google Maps back in October to report real-time on the spread of the San Diego wildfires.
I'm happy to announce that we've launched a video site to spotlight these organizations and their great work with Google Maps.
Check out what Kayak has done:
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