Saturday, August 23, 2008

Social Networking: Common Mistakes Small Businesses Make


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clipped from blogs.wsj.com

skydiverMany businesses these days are venturing into the Wild West of social media, trying their hand at things like blogging and Twitter and creating profiles on social-networking sites. But along the way they’re making lots of mistakes.

Sta.rtup.biz, a small-business social-networking site, recently had some thoughts on how small businesses are botching their forays into the social-media world. Here’s a look at some of the most common mistakes from them and other social-media experts:

Bare Profile:
Too Little Personality:
Too Much Hype:
Not Enough Fresh Content:

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